WHAT DO I DO NOW?!
How to Manage the Impact of COVID 19 on Your Business
There are only three questions you need to answer right now.
Anything else is a distraction that could cost you precious time and money.
Set your business up to survive, and thrive.
In this webinar, we'll introduce a simple strategic planning process to help you answer the critical questions for your business. You'll see examples of businesses that are doing it well. And some that aren't. And you'll walk away with a clear action plan for the next 30 days.
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How can I keep my business open?
All businesses need to make money to survive. We'll show you how some innovative leaders have found new digital revenue streams, and how others are turning to eCommerce to continue to keep the $$ rolling in. Then we'll take you through a simple excercise to uncover the digital opportunities for your business.
Your Takeaway: A Digital Strategy Action Plan -
How do I prospect and make sales now?
If your business relies on in-person networking and word of mouth, your pipeline could be looking pretty dry right now. When it comes to selling online, there are some new skills to be mastered. And some common advice that's very bad for your business and your reputation.
We'll show you how social selling tools work, what 'best practises' to avoid altogether, and how to strike the right tone with your outreach.
Your Takeaway: A Social Selling Playbook & Action Plan -
Should I cancel my marketing spend?
When the $h!T hits the fan, our instinctive response is to dramatically scale back our marketing activities to conserve cash. We'll share the Harvard Business School study that shows you exactly what to do instead. You'll learn how to increase your visibility without adding $$ to your marketing budget.
We'll give you a simple scoring matrix to help you decide which projects to put on hold or cancel altogether, and what activities to scale up.
Your Takeaway: A Pandemic Marketing Action Plan
Paula Skaper
Webinar Host
Elise Palmer
Webinar Host